Helping Chiropractors & Functional Health Practitioners
Hi, I’m Samuel Ng, the co-founder of Hash Inbound.
You clicked on this page because you are probably curious about what this website is all about and how it can help you. If you are an owner or a partner of a chiropractic clinic or a functional health clinic, you are at the right place.
We are here to help you grow your profits by nurturing your leads into patients.
This is for you…
- If you believe that you can help more patients.
- If you want to grow your practice, instead of staying stagnant.
- If you would like to do more for your patients and serve them better.
Does this sound like you?
- Your ability to maintain relationships and communicate is mandatory.
- Your services are specific and focused to serve a certain group of people.
- Your expertise is so deep and you need to explain the subject to the people you serve.
Here’s our promise to you… if you work with us, you will grow your profits, on top of your revenue. Profits go straight to your pocket! You can brag about revenue but you can’t keep them all!
About Your Industry:
You have a professional code of practice and ethics. You also have advertising guidelines to follow. Every word you publish online or in print has to align with that. What offers are relevant? How do you express them? That’s a challenge for your practice. Many people outside your industry are either unaware or unclear about it. When you work with us, we’ll take care of it for you.
About Your Audience:
How well do you understand your audience? You need to identify who they are then you’ll be able to understand what they’re going through. When you address the problems they have, you enter the conversations in their minds. Now you have their attention. When that happens, they will want you to help them.
You need to do this before you do any form of marketing or advertising. (Unless you enjoy burning money!)
- Identify your ideal audience.
- Discover their most pressing pain points.
- Communicate to show that you understand them.
Why We Like Working With You:
We like working with you because we believe in what you do. Your treatments are more life changing than you know! Your approach to health is natural and there are no side effects. We describe your treatments with simple words so that your audience can understand. Only when they understand your treatments, then they will want your help. When they want your help, they will book a consultation with you.
Hash: a blend of different ingredients simplified into one.
Hash Inbound: Timeless empathy hashed with cutting edge technology.
Core Value: Systematic Artisan
What does this mean for you?
Systematic: Every little task has documented procedures which result in increased productivity.
Artisan: Attention to the little details can make a big difference in the quality of work.
“Art is a personal gift that changes the recipient. The medium doesn’t matter. The intent does. Art is a personal act of courage, something one human does that creates change in another.”
Seth Godin – Linchpin: Are You Indispensable?
Why does this company exist?
To ensure that you never waste a lead! Generating leads takes time and expertise. The cost of acquiring leads is increasing every single year. For these reasons, you should not waste your leads. We help you convert as many qualified leads as possible to customers.
Never Waste Your Leads…
In the beginning, we had the same sales and marketing problems as you. So, we tried all kinds of ways before we finally got it. Later on, we found out that others were facing the same issues! They asked for help so we used our strategy to help them. With some testing, it worked for them! In the process, we created a system that worked so well! We wished we had such a system when we started out.
What makes this company different?
Most digital agencies are jack of all trades but master of none. We choose to focus on email content marketing because it works so well and we happen to be passionate about it.
Quick question: do you prefer a general practitioner to perform a heart surgery for you? Or do you prefer a cardiovascular surgeon? That’s our approach to serving you.
It is possible to serve a wider range of industries but we choose to serve a specific industry. This is why we have a deep understanding of your industry, your offers and your audience. That’s the difference between a generalist and a specialist.
We are a team of passionate people. We developed systems and processes to be effective in serving you. Even when we are a small team and we are not in the same office.
Your Unique Voice
In your crowded and competitive market place, being good is not enough. To get the attention of your ideal patients, you need to have a unique voice. You need to communicate with your audience using your unique voice and you need to do that more often.
Sharing content with your unique voice is a good start to nurture your leads into patients.
Your unique voice is a combination of your expertise and communication style. When you express your unique voice, it gives your audience a more personal experience. Would you rather be yourself and stand out? Or would you prefer to be cold and boring like most other professionals in your industry?
Communicate with simple language so that people can understand well. Since most people are too busy to even think, let’s remove the friction for them.
This will help you create congruent communications across every area of engagement. This includes interaction with you, reading your website, emails and social media profiles. A congruent voice will improve the experience of everyone who engages with you.
Your unique voice is the best thing that can help you stand out in this crowded marketplace. Are you ready to stand out?